The Art of the Next Move

This month, let’s take a look at four lessons from the world of sport that can help us make our own next move.

Keep Your Eye on the Ball

It sounds obvious, but it’s surprising how often we lose sight of what really matters.

In tennis, taking your eye off the ball for even a fraction of a second can mean missing the shot entirely. In business, the equivalent is becoming distracted by everything happening around us. New software appears. Another social media platform emerges. A new trend promises to ‘revolutionise’ the way we work. Before long, we’re spending more time chasing distractions than focusing on our actual goals.

Many businesses don’t struggle because they lack ideas. They struggle because they have too many ideas and not enough focus.

Keeping your eye on the ball means understanding your priorities. It means knowing which projects deserve your attention and which can wait. It means remembering why you started in the first place.

Sometimes the most productive thing you can do is not start something new. It’s finishing what you’ve already begun.

Of course, there are days when the ‘ball’ is actually a client deadline, a spreadsheet, an overflowing inbox or a cup of coffee you’ve misplaced for the third time before lunchtime. The principle remains the same. Focus matters.

Not Every Ball Needs to Be Hit

One of the lessons tennis players learn early is that not every shot needs an immediate response. Sometimes the smartest move is to let the ball go.

Business can be very similar.

Many of us feel pressure to say yes to every opportunity, attend every meeting, join every platform and respond to every request. We worry that if we don’t, we’ll miss out on something important.

In reality, saying yes to everything often means making less progress on the things that truly matter.

Successful business owners tend to be selective. They understand that every commitment requires time, energy and attention. Choosing one path often means declining another.

That doesn’t mean ignoring opportunities. It means evaluating them carefully.

  • Will this move your business forward?
  • Does it align with your goals?
  • Do you actually have the capacity to do it well?

Sometimes the most strategic decision is not what you choose to pursue. It’s what you decide to leave alone.

The Point is Often Won Before the Shot is Taken

When watching professional tennis, the winning shot often looks effortless. Yet that single moment is usually the result of positioning, preparation and anticipation.

Business works much the same way.

  • The successful presentation was helped by the preparation done beforehand.
  • The project ran smoothly because systems were already in place.
  • The client relationship developed because trust was built over time.

Good preparation rarely attracts attention because it’s largely invisible. We tend to notice problems when preparation is absent, not when it’s present.

As Virtual Assistants, Executive Assistants and business owners, much of our work falls into this category. The diary is organised. The files are where they should be. The process is documented. The reminders have been sent.

Nobody applauds because everything worked as expected.

Yet these small actions often determine whether a project succeeds or struggles.

The point may be won in a few seconds, but the groundwork usually began long before.

Play the Long Game

Perhaps the most valuable lesson of all is recognising that meaningful success takes time.

We live in a world that often celebrates overnight success stories, yet most achievements are years in the making. Businesses grow gradually. Skills develop through practice. Relationships strengthen through consistency and trust.

Professional athletes understand this. They don’t become champions because of one good match. They improve through thousands of practice sessions, many setbacks and plenty of days when things don’t go according to plan.

The same applies to business.

Progress is rarely a straight line.

Some months feel productive and exciting. Others feel slower. There will be projects that exceed expectations and others that don’t quite work out. There will be opportunities you seize and opportunities you miss.

The important thing is to keep moving forward.

Playing the long game means focusing on steady progress rather than instant results. It means understanding that today’s small actions often create tomorrow’s opportunities.

It also means being patient with yourself when things take longer than expected.

After all, Wimbledon champions aren’t created in a fortnight. Their journey began years earlier with one practice session, one lesson and one decision to keep going.

Final Thoughts

Whether we’re watching tennis, playing chess, managing a business or simply navigating everyday life, the principles are remarkably similar. Stay focused on what matters, choose your opportunities carefully, prepare thoroughly and remember that progress takes time.

The next move doesn’t need to be dramatic. It doesn’t need to be perfect.

It simply needs to move you in the right direction.